Anonymous Reputation System for IIoT-Enabled Retail Marketing Atop PoS Blockchain.
Dongxiao LiuAmal AlahmadiJianbing NiXiaodong LinXuemin ShenPublished in: IEEE Trans. Ind. Informatics (2019)
Keyphrases
- anonymous communication
- customer behavior
- reputation mechanisms
- cross selling
- reputation management
- social media
- website
- part of speech
- supply chain
- decision making
- data mining
- consumer behavior
- database marketing
- peer to peer
- trust evaluation
- trust model
- customer relationship management
- predictive modeling
- incentive mechanism
- pos tagging
- reputation models
- marketing strategies
- trust and reputation models
- reputation systems
- financial services
- behavior patterns
- data mining technology
- word sense disambiguation
- n gram
- long term
- social networks