When to Message: Investigating User Response Prediction with Machine Learning for Advertisement Emails.
Christian BitterHasan TercanTobias MeisenTodd BodnarPhilipp MeisenPublished in: AI4I (2021)
Keyphrases
- machine learning
- prediction accuracy
- prediction model
- user profiles
- user interaction
- machine learning methods
- inductive learning
- learning systems
- natural language processing
- learning tasks
- knowledge representation
- user interface
- pattern recognition
- data mining
- user defined
- user satisfaction
- user feedback
- prediction error
- predictive modeling
- user preferences
- machine learning algorithms
- active learning
- reinforcement learning
- neural network
- model selection
- relevance feedback
- information extraction
- computer science
- feature selection
- computer vision
- machine learning approaches
- user input
- prediction algorithm
- email messages