Login / Signup
The effect of different animated brand logos on consumer response - - an event-related potential and self-reported study.
Minjing Peng
Min Liang
Haiyang Huang
Jiajia Fan
Lidan Yu
Jianjin Liao
Published in:
Comput. Hum. Behav. (2023)
Keyphrases
</>
event related
neural network
data mining
ground truth
online shopping
purchase intention