Benefitting from virtual customer environments: An empirical study of customer engagement.
Tibert VerhagenErik SwenFrans FeldbergJani MerikiviPublished in: Comput. Hum. Behav. (2015)
Keyphrases
- electronic commerce
- customer service
- customer knowledge
- virtual environment
- real time
- case study
- customer satisfaction
- call center
- retail banking
- service requirements
- customer requirements
- customer behavior
- robotic systems
- virtual reality
- marketing strategies
- customer data
- virtual world
- information systems
- neural network