Extracting Business Intelligence from Online Product Reviews: An Experiment of Automatic Rule-Induction.
Wingyan ChungTzu-Liang (Bill) TsengPublished in: ICIS (2010)
Keyphrases
- business intelligence
- rule induction
- online product reviews
- data mining
- data warehouse
- rough sets
- business information
- decision rules
- decision trees
- data analysis
- sql server
- decision support
- knowledge discovery
- knowledge discovery in databases
- knowledge management
- sentiment classification
- opinion mining
- rough set theory
- rule sets
- case study
- classification rules
- decision making
- end users
- customer reviews
- nearest neighbor
- knn
- artificial intelligence