Utilising Modified UTAUT to Understand Students' Online Shopping Behaviour: A Case of E-Retail Co-Operative Website in Malaysia.
Shahizan HassanRashdan RashidFeng LiPublished in: J. Electron. Commer. Organ. (2015)
Keyphrases
- online shopping
- website
- individual differences
- cooperative
- learning experience
- learning environment
- collaborative learning
- customer satisfaction
- learning outcomes
- consumer behavior
- learning process
- learning activities
- higher education
- service quality
- web pages
- online course
- distance learning
- mobile learning
- e government
- e learning
- real time
- shopping behavior