Login / Signup
A Preliminary Assessment of Different Trust Formation Models: The Effect of Third Party Endorsements on Online Shopping.
Sarah P. W. Shek
Choon-Ling Sia
Kai H. Lim
Published in:
HICSS (2003)
Keyphrases
</>
third party
online shopping
personal information
sensitive information
purchase intention
information systems
reverse logistics
database
databases
social networks
statistically significant
smart card