Measuring Pair-Wise Social Influence in Microblog.

Zibin Yin Ya Zhang

Published in: SocialCom/PASSAT (2012)

Keyphrases

social influence
pairwise
social interaction
social networks
social relationships
online communities
social psychology
social relations
influence propagation
network structure
user preferences
technology adoption
online social
social influences
technology acceptance
social network analysis
information systems