The quantitative and qualitative content analysis of marketing literature for innovative information systems: the Aldrich Archive.
Sebastian FassKevin TurnerPublished in: CoRR (2015)
Keyphrases
- content analysis
- quantitative and qualitative
- information systems
- qualitative and quantitative
- qualitative analysis
- collaborative learning
- questionnaire survey
- computer supported collaborative learning
- collaborative knowledge building
- video content analysis
- information technology
- knowledge construction
- online discussion
- online communities
- discussion groups
- computer mediated communication
- quantitative data
- social media
- blog entries
- discourse analysis
- discussion forums
- online learning
- low level
- metadata