On-line personalized sales promotion in electronic commerce.

S. Wesley Changchien Chin-Feng Lee Yu-Jung Hsu

Published in: Expert Syst. Appl. (2004)

Keyphrases

electronic commerce
business transactions
e learning
web based systems
business models
service quality
mobile commerce
negotiation protocol
online banking
online auctions
supply chain management
small and medium sized enterprises
context aware
electronic markets
agent mediated