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Profit Maximization Analysis Based on Data Mining and the Exponential Retention Model Assumption with Respect to Customer Churn Problems.
Zhaojing Zhang
Regina Wang
Weihong Zheng
Shizhan Lan
Dong Liang
Hao Jin
Published in:
ICDM Workshops (2015)
Keyphrases
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data mining
prediction model
profit maximization
knowledge discovery
risk assessment
data analysis
data mining algorithms