The Effect of Web Site Perceptions on Initial Trust in the Owner Company.

William Hampton-Sosa Marios Koufaris

Published in: Int. J. Electron. Commer. (2005)

Keyphrases

website
trust model
web pages
website design
third party
perceived risk
case study
web server
data mining
trust management
user acceptance
negative impact
trust evaluation
multi agent systems
management system
source code
web usage mining
purchase intention