Predicting online game loyalty based on need gratification and experiential motives.

Lan-Ying Huang Ying-Jiun Hsieh

Published in: Internet Res. (2011)

Keyphrases

online game
online gaming
educational games
computer games
multi player
virtual communities
online shopping
game based learning
statistically significant
conceptual framework
digital libraries
software engineering
social interaction
role playing game