Are GPT Embeddings Useful for Ads and Recommendation?
Wenjun PengDerong XuTong XuJianjin ZhangEnhong ChenPublished in: KSEM (4) (2023)
Keyphrases
- behavioral targeting
- recommender systems
- online advertising
- collaborative filtering
- vector space
- recommendation systems
- low dimensional
- dimensionality reduction
- keywords
- distance measure
- web pages
- user preferences
- latent factor models
- feature space
- data sets
- information filtering
- learning algorithm
- information retrieval
- personalized recommendation
- social context
- long tail
- targeted advertising
- data mining