Do Mobile Devices Change Shopping Behavior? An Eye-tracking Approach.
Kyuhong ParkDong-Joo LeeJoowon LeeJaehyeon JuJae-Hyeon AhnPublished in: AMCIS (2019)
Keyphrases
- eye tracking
- mobile devices
- shopping behavior
- eye movements
- eye tracker
- eye tracking data
- human computer interaction
- visual attention
- mobile phone
- gaze estimation
- eye gaze
- context aware
- online shopping
- mobile learning
- location based services
- usability studies
- eye tracking technology
- higher education
- artificial intelligence
- mobile users
- learning activities
- software development