Understanding the Business Value of Information Technology Investments: Theoretical Evidence from Alternative Market and Cost Structures.
Matt E. ThatcherDavid E. PingryPublished in: J. Manag. Inf. Syst. (2004)
Keyphrases
- information technology
- digital economy
- empirical evidence
- business environment
- researchers and practitioners
- information systems
- theoretical analysis
- small businesses
- high cost
- technological innovation
- total cost
- global economy
- return on investment
- customer demand
- evidential reasoning
- knowledge management
- cost sensitive
- business strategy
- competitive environment
- structuration theory
- innovation diffusion
- financial data
- strategic decisions
- process oriented
- expected cost
- government agencies
- minimum cost
- business models
- decision makers
- business intelligence