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A Mixed Approach to Determine the Factors Affecting the Customers Trust on Financial Services on Social Media Platforms.
Venkateswarlu Nalluri
Long-Sheng Chen
Published in:
IEEM (2023)
Keyphrases
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factors affecting
financial services
social media platforms
risk management
social media
competitive advantage
factors influencing
key factors
banking services
policy makers
economic development
perceived usefulness
social networks
software engineering
development process
business organizations