Trust and Satisfaction as the Relational Outcomes of Perceived Usefulness in B2C Online Servive Context.
Matti MäntymäkiReetta RaitoharjuPublished in: AMCIS (2008)
Keyphrases
- perceived usefulness
- user satisfaction
- behavioral intention
- information quality
- perceived risk
- factors affecting
- structural equation modeling
- technology acceptance model
- service quality
- consumer trust
- attitudes toward
- theory of planned behavior
- factors that affect
- user acceptance
- questionnaire survey
- technology acceptance
- online learning
- customer satisfaction
- online consumer
- electronic commerce
- context aware
- positive effects
- structural model
- negative impact
- privacy concerns
- trust model
- statistically significant
- contextual information
- information systems