Effects of Social Presence and Social Capital on User Loyalty to the Social Networking Website: The Case of Facebook Usage in Taiwan.
Wen-Jang Kenny JihSu-Fang LeePublished in: Int. J. E Bus. Res. (2017)
Keyphrases
- social networking
- social capital
- website
- social networking websites
- micro blogging
- social media
- social networking services
- social networks
- social activities
- website design
- social presence
- social communities
- social networking sites
- user behavior
- online social networks
- social interaction
- data collection
- online communities
- instant messaging
- positive effects
- user experience
- knowledge sharing
- computer mediated communication
- user interaction
- computer mediated
- communication tools
- online learning
- user preferences
- user profiles