Understanding the Impact of Web Personalization on User Information Processing and Decision Outcomes.
Kar Yan TamShuk Ying HoPublished in: MIS Q. (2006)
Keyphrases
- information processing
- web personalization
- decision making
- user interests
- cognitive functions
- usage data
- human brain
- human intelligence
- user profiles
- cognitive processing
- human cognition
- recommender systems
- cognitive science
- website
- web intelligence
- user model
- user interaction
- collaborative filtering
- relevance feedback
- user interface
- web users
- real world
- user behavior
- web usage mining
- knowledge acquisition
- data warehouse
- natural intelligence
- cognitive neuroscience