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A case study of applying LRFM model in market segmentation of a children's dental clinic.

Jo-Ting WeiShih-Yen LinChih-Chien WengHsin-Hung Wu
Published in: Expert Syst. Appl. (2012)
Keyphrases
  • high level
  • computational model
  • case study
  • statistical model
  • similarity measure
  • probabilistic model
  • formal model
  • final result
  • multiscale
  • objective function
  • fully automatic