Analysing the Emotional Appeal of a Website through Verbal and Pictorial Stimuli.

Anke Schneider Barbara Stangl

Published in: ENTER (2012)

Keyphrases

website
web pages
web server
web usage mining
website design
web users
emotional state
nonverbal communication
web content
web logs
internet users
usability evaluation
human computer interaction
neural network
web navigation
case study
business owners