Stackelberg Game-Theoretic Approach in Joint Pricing and Assortment Optimizing for Small-Scale Online Retailers: Seller-Buyer Supply Chain Case.
Zahra SaberiOmar Khadeer HussainMorteza SaberiElizabeth ChangPublished in: AINA (2018)
Keyphrases
- supply chain
- small scale
- stackelberg game
- supply chain management
- dynamic pricing
- uncertain demand
- pricing mechanism
- pricing model
- electronic commerce
- lead time
- decision making
- service level
- mechanism design
- online retailers
- transaction costs
- pricing strategies
- real world
- inventory control
- customer demand
- competitive advantage
- multi agent systems
- case study