Understanding the effects of Consumers' Valuetechnology Fit on a Mobile Shopping Website：the Case of Rakuten Ichiba.

Wen-Lung Shiau Tsai-Ru Liou

Published in: PACIS (2014)

Keyphrases

website
online shopping
mechanisms underlying
mobile phone
online stores
decision making
mobile devices
mobile learning
case base
mobile commerce
mobile environments
shopping behavior
information retrieval
mobile computing
computing environments
social networks
search engine