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UBB Mining: Finding Unexpected Browsing Behaviour in Clickstream Data to Improve a Web Site's Design.

I-Hsien TingChris KimbleDaniel Kudenko
Published in: Web Intelligence (2005)
Keyphrases
  • clickstream data
  • website
  • user centric
  • data mining techniques
  • web server
  • mining algorithm
  • web usage
  • social networks
  • web pages
  • information extraction
  • pattern mining
  • log files
  • web usage mining
  • web logs