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When daily deal services meet Twitter: understanding Twitter as a daily deal marketing platform.

Jaimie Yejean ParkChin-Wan Chung
Published in: WebSci (2012)
Keyphrases
  • social media
  • social networks
  • real time
  • social networking
  • data mining
  • long term
  • service providers
  • service oriented
  • ubiquitous computing
  • online social networks
  • viral marketing
  • potential customers
  • emerging topics