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Data Preparation of Web Log Files for Marketing Aspects Analyses.
Meike Reichle
Petra Perner
Klaus-Dieter Althoff
Published in:
ICDM (2006)
Keyphrases
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data preparation
data mining
knowledge discovery
knowledge discovery in databases
data quality
preprocessing
pattern discovery
data analysis
real world
feature selection
web usage mining
website
data points
knowledge driven