Effects of structural and trait competitiveness stimulated by points and leaderboards on user engagement and performance growth: A natural experiment with gamification in an informal learning environment.
Laura AmoRuochen LiaoRajiv KishoreHejamadi Raghav RaoPublished in: Eur. J. Inf. Syst. (2020)
Keyphrases
- user engagement
- user experience
- learning environment
- informal learning
- e learning
- learning process
- cognitive style
- structural information
- point sets
- real world
- learning processes
- user behavior
- user satisfaction
- end users
- multimedia
- learning experience
- learning systems
- feature points
- competitive advantage
- man made
- neural network
- formal and informal learning