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The power of big data and algorithms for advertising and customer communication.

Nico Neumann
Published in: IWBIS (2016)
Keyphrases
  • big data
  • data analysis
  • massive datasets
  • databases
  • data management
  • data warehousing
  • information retrieval
  • social networks
  • social media
  • cloud computing
  • power consumption
  • big data analytics