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Causal Relationships between Perceived Enjoyment and Perceived Ease of Use: An Alternative Approach.
Heshan Sun
Ping Zhang
Published in:
J. Assoc. Inf. Syst. (2006)
Keyphrases
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causal relationships
perceived usefulness
bayesian networks
causal models
machine learning
factors affecting
user satisfaction
attitudes toward
positive effects
continuance intention
influence diagrams
random variables
probabilistic model
data mining
fuzzy cognitive maps
causal discovery
structural descriptions