Privacy concerns in consumer E-commerce activities and response to social media advertising: Empirical evidence from Europe.
Aras AlkisTekin KosePublished in: Comput. Hum. Behav. (2022)
Keyphrases
- empirical evidence
- privacy concerns
- consumer behavior
- social media
- privacy preserving
- personal information
- electronic commerce
- data privacy
- online shopping
- internet advertising
- privacy preserving data mining
- social networking
- private information
- security and privacy issues
- distributed data
- social networks
- marketing strategies
- online stores
- information security
- social activities
- database
- data sharing
- data sets