Influence of Feedback from SNS Members on Consumer Behavior in Electronic Commerce.
Vanessa R. Bracamonte LesmaHitoshi OkadaPublished in: ASONAM (2012)
Keyphrases
- electronic commerce
- consumer behavior
- online shopping
- marketing strategies
- social networks
- service quality
- agent mediated
- small and medium sized enterprises
- automated negotiation
- relevance feedback
- social networking
- user feedback
- electronic marketplaces
- electronic markets
- purchasing behavior
- electronic payment
- social media
- information systems