Virtual Community Loyalty: An Interpersonal-Interaction Perspective.
Yung-Cheng ShenChun-Yao HuangChia-Hsien ChuHui-Chun LiaoPublished in: Int. J. Electron. Commer. (2010)
Keyphrases
- virtual communities
- online communities
- social aspects
- social networks
- face to face communication
- virtual world
- community members
- trust and reputation systems
- information sharing
- human computer interaction
- situated learning
- user interaction
- social support
- competitive advantage
- online communication
- e government
- information technology