The Role of Business Intelligence (Bi) in Service Innovation: an Ambidexterity Perspective.
Rozan O. MaghrabiRichelle L. OakleyRavi ThambusamyLakshmi S. IyerPublished in: AMCIS (2011)
Keyphrases
- business intelligence
- knowledge management
- case study
- end users
- strategic alignment
- strategic management
- data warehousing
- business intelligence systems
- data warehouse
- strategic decisions
- decision support
- data analysis
- decision making
- business information
- sql server
- microsoft office
- critical information
- data mining
- business requirements
- big data
- knowledge discovery
- microsoft sql server
- service oriented
- business users
- web services
- service providers
- business decisions
- database systems
- artificial intelligence
- management system
- activity monitoring
- database