Mining customer knowledge for product line and brand extension in retailing.
Shu-Hsien LiaoChyuan-Meei ChenChung-Hsin WuPublished in: Expert Syst. Appl. (2008)
Keyphrases
- product line
- customer knowledge
- software product line
- product lines
- text mining
- software development
- knowledge sharing
- software architecture
- association rule mining
- pattern mining
- sequential patterns
- databases
- knowledge discovery
- data mining
- frequent patterns
- web mining
- electronic commerce
- software engineering
- data mining techniques
- relational databases
- machine learning