Effects of Leaderboards in Games on Consumer Engagement.

Laura C. Amo Ruochen Liao H. Raghav Rao Gretchen Walker

Published in: SIGMIS-CPR (2018)

Keyphrases

digital games
game mechanics
game theory
video games
learning environment
electronic commerce
computer games
educational games
game play
nash equilibria
neural network
social networks
learning tools
game theoretic