Optimizing referral reward programs under impression management considerations.

Ping Xiao Christopher S. Tang Jochen Wirtz

Published in: Eur. J. Oper. Res. (2011)

Keyphrases

management system
information management
information systems
third party
reinforcement learning
network management
real time
machine learning
information technology
neural network
data processing
decision support
project management
computer programs
automatic programming