Neue Konzepte und Produkte der Datenfernverarbeitung - Einsatzmöglichkeiten im Marketing.
G. HenningPublished in: Datenverarbeitung im Marketing (1980)
Keyphrases
- computer vision
- website
- customer relationship management
- consumer behavior
- data mining
- database marketing
- decision making
- social media
- telecommunications industry
- marketing strategies
- predictive modeling
- information technology
- data sets
- long term
- knowledge base
- search engine
- artificial intelligence
- learning algorithm
- information retrieval
- short and long term
- real time