An empirical study of information technology infrastructure capability and its impact on digitally enabled customer management processes in life insurance companies.
R. V. S. ManiUtpal BaulR. P. MohantyT. M. RajkumarPublished in: Int. J. Bus. Inf. Syst. (2013)
Keyphrases
- information technology infrastructure
- information technology
- incident management
- marketing strategies
- customer data
- risk management
- banking industry
- web services
- customer satisfaction
- business innovation
- market segments
- potential customers
- decision making
- information systems
- knowledge management
- strategic decisions
- customer relationship management
- customer service
- databases
- data management
- query processing
- data mining