Fuzzy Relative Willingness: Modeling Influence of Exogenous Factors in Driving Information Propagation Through a Social Network.
Suman KunduTomasz KajdanowiczPrzemyslaw KazienkoNitesh V. ChawlaPublished in: IEEE Access (2020)
Keyphrases
- information propagation
- social networks
- influence maximization
- viral marketing
- greedy algorithm
- diffusion process
- online social
- social behavior
- community detection
- information diffusion
- information flow
- social network analysis
- social media
- social graph
- online social networks
- social relationships
- diffusion model
- social networking
- network structure
- social interaction
- lower bound
- search engine