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Optimal equilibrium bidding strategies for budget constrained bidders in sponsored search auctions.
Chaitanya Nittala
Yadati Narahari
Published in:
Oper. Res. (2012)
Keyphrases
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bidding strategies
budget constraints
sponsored search auctions
multi unit
online auctions
resource allocation
electricity markets
combinatorial auctions
test bed
market clearing
expected utility
auction mechanisms
empirical data
worst case
dynamic programming
market participants
probabilistic inference