Research on the Adoption of Electronic Commerce Based on Customer's Behavior.
Yuantao JiangYuqin SunPublished in: WKDD (2009)
Keyphrases
- electronic commerce
- small and medium sized enterprises
- mobile commerce
- service quality
- agent technology
- negotiation protocol
- business transactions
- network externalities
- information technology
- online banking
- electronic marketplaces
- business models
- automated negotiation
- reputation mechanisms
- electronic markets
- agent mediated
- online auctions
- human behavior