On-line marketing of fresh fruits by New Farmers: Use of a WeChat platform in China.
Zhaohui YangKrishna P. PaudelXiaowei WenPublished in: Comput. Electron. Agric. (2022)
Keyphrases
- real time
- social media
- decision making
- website
- hong kong
- commercial banks
- marketing strategies
- information and communication technologies
- telecommunications industry
- distributed architecture
- long term
- case study
- information systems
- genetic algorithm
- data mining
- customer relationship management
- water resources
- consumer behavior