The Bullwhip Effect in an Online Retail Supply Chain: A Perspective of Price-Sensitive Demand Based on the Price Discount in E-Commerce.
Dandan GaoNengmin WangZhengwen HeTao JiaPublished in: IEEE Trans. Engineering Management (2017)
Keyphrases
- bullwhip effect
- supply chain
- supply chain management
- inventory management
- lead time
- decision making
- rfid technology
- operating costs
- service level
- electronic commerce
- uncertain demand
- inventory control
- information sharing
- customer demand
- radio frequency identification rfid
- product life cycle
- planning horizon
- cost savings
- data mining