Semantic Web-marketing 3.0: Advertisement transformation by modeling.
Yasser Lamlili El Mazoui NadoriMohamed ErramdaniMimoun MoussaouiPublished in: ICMCS (2014)
Keyphrases
- semantic web
- linked data
- semantic web technologies
- description logics
- knowledge representation
- semantic annotation
- semantic technologies
- ontology languages
- knowledge management
- semantic data
- rdf data
- semantic search
- semantic web data
- data model
- semantically annotated
- social semantic web
- ontology evolution
- using semantic web technologies
- mobile advertising
- data mining
- decision making
- owl dl
- linked open data
- information technology
- expert systems
- information retrieval