Business Analytics in the Context of Big Data: A Roadmap for Research.
Gloria E. Phillips-WrenLakshmi S. IyerUday R. KulkarniThilini AriyachandraPublished in: Commun. Assoc. Inf. Syst. (2015)
Keyphrases
- business analytics
- big data
- business intelligence
- competitive advantage
- data analysis
- information technology
- data management
- cloud computing
- emerging technologies
- health care
- social media
- data processing
- data visualization
- business processes
- data science
- knowledge discovery
- unstructured data
- big data analytics
- application oriented
- case study
- information processing
- decision support
- knowledge management
- open source
- e learning