Promoting social media analytics in capital raising: a design science-based approach.
Maria ProkofievaShah Jahan MiahPublished in: Soc. Netw. Anal. Min. (2020)
Keyphrases
- design science
- social media
- big data
- lessons learned
- design decisions
- design theory
- information systems
- literature review
- theoretical foundation
- user generated content
- social networks
- social media data
- social networking
- big data analytics
- social media platforms
- widely accepted
- learning analytics
- case study
- online social networks
- crisis management
- data mining
- decision support system
- trade off
- data sets