Application of Predictive Analytics to Sales Planning Business Process of FMCG Company.

Konstantin Pavlyuchenko Peter Panfilov

Published in: MEDES (2021)

Keyphrases

business process
business processes
case study
business users
decision support
process model
business process models
predictive analytics
business process modeling
business applications
business process management
customer service
real world
similar problems
business rules
decision support system
web services