The effects of hedonic and utilitarian bidding values on e-auction behavior.

Lien-Ti Bei Ming-Yi Chen

Published in: Electron. Commer. Res. (2015)

Keyphrases

combinatorial auctions
online auctions
bidding strategies
multi unit
social welfare
sealed bid
auction protocol
auction mechanisms
winner determination
attribute values
resource allocation
budget constraints
search engine
parameter values
human behavior