Assessing Customers' Value of Mobile Financial Information Services: Empirical-Based Measures.
Jan MuntermannLars JanssenPublished in: ICIS (2005)
Keyphrases
- information services
- mobile services
- mobile devices
- information management
- financial services
- information resources
- personalized information
- information providers
- banking industry
- mobile phone
- marketing strategies
- cobb douglas
- customer satisfaction
- smart phones
- decision making
- information delivery
- risk management
- commercial banks
- database
- service providers
- context aware
- data warehouse
- website
- artificial intelligence